Dedication: 357 women donned bikinis on Australia's Gold Coast to set a new world record
The Guinness Book of Records may have had its knockers over the years.
But few attempts to grace its pages have been so eagerly anticipated or well attended as this 357-strong Bikini parade at Surfers Paradise on Australia's Gold Coast.
The event, sponsored by the Surfers Paradise Alliance and the Gold Coast Bulletin, needed to attract 332 bodies to beat the previous record for the longest bikini parade set on the Cayman Islands last year.
And the tough job of checking the contestants were wearing the correct swimwear fell to Australian Guinness World Record adjudicator Chris Sheedy.
He said: 'Today 361 girls walked through the counter but there had to be a few disqualifications because they were not wearing bikinis.
'Unfortunately for the Cayman Islands they have had their record smashed because 357 walked through the count today.'
Pride: Guinness World Records adjudicator Chris Sheedy holds the official certificate
We did it! A jubilant woman points up at the counter showing the attempt to break the Guinness World Record for the longest bikini parade was a success
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